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Allegro News

Allegro is the largest marketplace in Poland
By Sasha Fedorenko May 20, 2019 - 2:28 pm

‘Copywriting is the most undervalued aspect of marketplace selling:’ Tony Preedy of Fruugo

"Copywriting is the most undervalued aspect marketplace selling,” says Tony Preedy of Fruugo as he points to the relevance of this form of direct marketing in today’s ecommerce. Speaking to Tamebay, Tony Preedy, who joined the company as chief commercial officer at the end of 2018

New York invites Amazon to reconsider Amazon corporate headquarters

A group of New York businesses, political and community leaders have invited Amazon to reconsider their plan to scrap Amazon corporate headquarters. In an open letter to chief executive officer of Amazon, Jeff Bezos, the group said: "A clear majority of New Yorkers support this project

Amazon products see up to 424% traffic growth ahead of Black Friday

Amazon saw their products traffic increase up to 424% in the week coming to Black Friday trading period, says new analysis. The marketplace experienced a traffic hike in the week ending November 17, with consumer searches for Amazon Echo have peaked at 534,533. That's up by 424%

Allegro appoints customer engagement head

Polish marketplace Allegro has announced that it has appointed Edyta Sidwa as its new head of customer engagement. The role, which closely resembles a marketing position, will be based at Allegro HQ in Warsaw and she is already in post. They say that Sidwa will be

How to start selling on Allegro in Poland

When we decided to find out how to sell on Poland's biggest marketplace, we realised that no one at Tamebay had any knowledge of Allegro, so our first step was to find someone who did. Our expert is Zornitsa Mincheva Dobreva, Head of International Expansion

Allegro TV ad has 11 million Youtube views and rising

It's a trend that has been emerging over the past few years. Big brands are spending more and more to create the most popular Christmas ad of the year. John Lewis and the others spend millions on a heartwarming, or tear-jerking, advert to keep their

Allegro sells for $3.3bn – time for marketplace sellers to take stock

Barry Doyle is the CFO at XSellco. In this post he looks at Polish ecommerce and the sale of Allegro. The global media and technology conglomerate Naspers announced the sale of the Allegro Group on October 14 for $3.3bn, a tidy profit on the $1.5bn it

Allegro acquired by Private Equity partnership

eBay and Alibaba have been outbid in their efforts to acquire Allegro, the largest ecommerce marketplace serving Poland. Instead the company will be acquired by private equity firms Cinven, Permira and Mid Europa. Paying $3.253 billion values Allegro's 20 million registered users at just over $162

XSellco adds CDiscount, Fnac & Allegro support

XSellco have announced the addition of Cdiscount, Fnac and Allegro to their XSellco Fusion help desk solution. Through these integrations, XSellco Fusion users can now provide a premium level of customer support to buyers on these marketplaces. The French eCommerce market, worth €65 billion, is the

Recent Comments

21 mins ago
jim: our complaint these guys is their not our fault guv ethos they blame the courier...
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Andrew Minalto: Bring it on! :-) I already see that conversion rates are sky-high across the range of...
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Andrew Minalto: Some great prizes there., especially the £10k PPC credit! :-) Congrats to all winners!...
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SAM: Well I do not really want any of them. There never seems to be...