By Lauren Fruncillo December 11, 2020 - 1:38 pm

Instagram launches Shopping in Reels feature

Reports state that Instagram have launched their new feature Shopping in Reels. The feature will allow people to tag products in their reels and reach new audiences on a global stage. Instagram are becoming even more focused on giving consumers the option to shop through

New updates to Facebook shops and checkout on Instagram

Facebook have announced that they are introducing Facebook Shops to the Facebook App and are preparing to roll out Checkout on Instagram to all eligible sellers in the US. Facebook Shops on the Facebook app Facebook Shops arrival on the Facebook app will make it easier for

BigCommerce Checkout on Instagram now available

With BigCommerce Checkout on Instagram, US merchants can now connect their BigCommerce catalogue and share products with over one billion shoppers on Instagram. BigCommerce merchants can be among the first to adopt the new feature, which provides shoppers an intuitive, seamless and secure way to

How to get started with Commerce Manager for Facebook & Instagram

Instagram Shops have launched with checkout powered Facebook Pay rolling out in the US in the coming weeks. It's expected that businesses will start to make more use of Facebook & Instagram Shops as the roll out spreads around the world and in order to

Instagram commerce opened to more businesses and creators

There are new Instagram commerce eligibility requirements that expand access to Instagram Shopping to more types of businesses, including creators that want to connect with shoppers and sell their merchandise on Instagram. The new updated requirements come into effect on the 9th of July in

Instagram focus on brand loyalty with product drop reminders

Instagram are focusing on brand loyalty with a scheduled launch of 'product drop' reminders, whetting sellers' appetite to jump on the social commerce bandwagon where they can turn product discovery into sales. The social media platform are currently testing a new way to set reminders

Instagram poised to boost social commerce sales by $10bn

Instagram is maturing as a 'bread and butter' platform for businesses wishing to leverage social commerce as a revenue stream with new analysis estimating that sales on the social media poised to generate $10 billion a year by 2021. The social channel has developed from a

Boosting value for money with social commerce

Social commerce has developed into a considerable sales avenue for ecommerce. The last two decades saw social networks shifting from being passive revenue streams to active channels for making sales. With the definition of personal and social interactions blurring, merchants can directly market to shoppers

3 retail-led social media trends for sellers to adapt to in 2019

Social media saw some major developments over the last 12 months, establishing itself as a key part of sellers' strategies, says new The State of Social Media in Retail 2019 report by Hootsuite. As it gains more momentum, how can sellers create an authentic seller-buyer

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