By Chris Dawson July 13, 2020 - 4:19 pm

10 Amazon tools exclusive to brands on

There are a suite of Amazon tools available exclusively to brands on to help launch products, test and measure success and protect their reputation. Here we offer a selection of 10 of the best Amazon tools for brands: New product optimiser As a relatively new tool,the

DIT COVID-19 Webinar: Keeping customers engaged with minimum budget

Retail and D2C (Direct to Consumer) brands are faced with much uncertainty during the current crisis. This is an immense challenge with many tough decisions to be made, but there is a silver lining opportunity that lies within all of this: the opportunity to build

Fake brands explode on Amazon all selling the same products

What do the brands 'tinkertonk', 'Yahead', 'PrimeMatik', 'HomeDesign', 'Blinky', 'Rottner', and 'Popamazing' have in common? They're all fake brands used for selling the same generic product on Amazon. Indeed, it's even more bizarre when you realise that half of them are different brands for the

Coach to ‘enrich’ Tmall Luxury with a planned debut

An American luxury brand, Coach, have set their sights on bringing "rich customer experience" on Alibaba-owned marketplace, Tmall Luxury Pavilion with a scheduled launch later this year, following the peak of the Christmas shopping season. Alibaba today announced the news of Coach joining their marketplace ecosystem

Amazon tests Amazon Top Brand badge on Fashion US listings

Amazon have a raft of badges that they apply to listings - Best Seller, Amazon's Choice, Sponsored and now a new one, an Amazon Top Brand badge. Brands selling on Amazon have a problem, at one stage simply having a Brand was good enough to get

Building connections off-screen: How Taobao support pure-play brands find success offline

Taobao have teamed up with local retailers to launch a multi-labelled physical store to host independent clothing brands that sell on the Alibaba Group-owned online marketplace. The move sees Taobao embracing the omnichannel model by supporting pure-play brands debut their offering in the offline world. Piloting at

Alibaba support brands flex customer retention muscles with enhanced micro-blogging tool

Alibaba have announced the introduction of the enhanced micro-blogging feature, Weitao on their marketplaces including Taobao and Tmall in a bid to continue supporting their brands flex customer retention muscles. The micro-blogging tool is updating its layout to feature more-personalised experiences for consumers – especially for

‘We help struggling offline retailers to stay in business:’ Zalando CFO

"We help struggling offline retailers to stay in business," is how Zalando CFO described the platform's support for retailers to succumb to the declining high-street footfall. Speaking during Zalando Q2 financial results conference call, David Schröder chief financial officer (CFO) of Zalando began explaining the 'win-win'

eBay outlet launch to offer eBay Crash Sale discounts have announced the launch of eBay Summer Brand Outlet featuring steep discounts on popular brands. The move will see eBay Crash Sale offering complimentary "hot deals" on popular brands including Dyson, Samsung, adidas, Michael Kors and more to attract shoppers' attention. eBay say the outlet is

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