eBay Individually brilliant Stronger as one campaign to highlight small businesses
eBay mobilised rapidly at the start of the Coronavirus pandemic with support for their sellers ranging from protecting their seller standing to deferring fees and a raft of other measures. They've also put out an offer for struggling retailers who have never sold on eBay
New Etsy ad campaign highlights independent makers and curators
There is a new Etsy ad campaign highlighting the heart of Etsy - their independent makers and curators. The Etsy ad campaign features 14 Etsy sellers and it's being airing everywhere, on global streaming platforms, social media, and across 25 TV networks in the United States.
The £100 Christmas Advert every business could afford
The Christmas advert is big business with companies regularly spending hundreds of thousands on production and air time. John Lewis Christmas Advert is perhaps the most anticipated each year and with the massive budgets and with marketing teams out of the reach of small businesses,
eBay Adverts – Small prices for big family moments
eBay UK launched their latest adverts last night, aiming to highlight how the marketplace brings buyers and sellers together, as well as providing value beyond price. You'll see them on TV, video on demand (YouTube), and on social media. The eBay adverts will run for
Adverts on eBay and Amazon – which site has most?
There's been an interesting complaint aimed at Devin Wenig on twitter claiming that there is too much advertising on the site and that important information is hidden in small print. We decided to compare the adverts on eBay and Amazon to discover which site carries
Focus on Etsy Google Shopping Ads
You might think it strange to pay a marketplace to manage Google Shopping Ads to drive traffic to your marketplace listings, after all why wouldn't you drive traffic to your own website? But some sellers class Etsy as their home on the web and so
Focus on Etsy Promoted Listings
Etsy, like many other marketplaces, have a optional paid advertising program - Etsy Promoted Listings - where sellers can voluntarily bid an additional amount to have their listings featured in search results on desktop and on the Etsy app. The first thing you need to know
Facebook Ads Feedback could get advertisers banned
It's no surprise that Facebook have realised the two biggest frustrations with Facebook ads are that people don’t like ads that quote inaccurate shipping times or that misrepresent products. In order to address this Facebook are going to start taking notice of Faecbook Ads Feedback
Gumtree TV advert ‘turning points’ airs
The latest ‘Turning Points’ Gumtree TV advert their latest illustration of how the Gumtree app is a tool for seizing opportunity. The campaign focuses on times of change – how as our lives grow and progress, our needs for space, goods and services change in turn.