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Getting Started

By Paul Skeldon November 24, 2017 - 11:51 am

EDITORIAL What we have learned from Black Friday – and how do we apply it

Black Friday delivered the boom in early Christmas online sales as we all expected, but as ever it showed up where the weaknesses are in ecommerce – and since we offer you a guide as to how to build and run a successful ecommerce business,

Marketing tips to boost ecommerce sales from Black Friday to Christmas

Black Friday and the following avalanche of ecommerce activity that flows thereafter until the January sales kick in puts a massive strain on retailers. For the newbie it can be really daunting. But you have to get it right as it is the cash cow

Only 1% of shoppers plan to start Christmas shopping on Black Friday

Black Friday may have become confirmed in shoppers’ minds as “the” time to shop for pre-Christmas bargains, but despite how far away from Christmas Day it falls, it doesn’t represent the start of Christmas shopping at all. Almost two thirds of people (62%) prefer to

Black Friday a boon for online retailers as only 12% of UK shoppers will brave the high street this time

While Black Friday started life as an in-store phenomenon, this year only 12% of shoppers will head in-store to grab pre-Christmas discount deals – opting instead to shop online, according to new research from digital commerce platform provider Episerver. The Episerver research, which surveyed more than 1,000 UK

Sluggish speeds show UK’s e-retailers are unprepared for seasonal splurge

With Black Friday – which now heralds a month of frantic online selling – nearly upon us, the need for a well designed and fast website has never been more clear. But a study of the UK’s leading e-retailers has revealed that poor page speeds are

EDITOR’S CHOICE Top 3 Ecommerce platforms for start ups

Any ecommerce site needs a good platform on which to run. As we touched on right at the start, there are some common website building tools that can help you get going. But what if you are ready to expand things and want to go

EDITORIAL Payments: the vital second step in ecommerce

Welcome again to the DIY Ecommerce Guide from Tamebay and the latest of our fortnightly news-blasts about how to set up, run and grow an online retail business. While the next two parts of the book have been published and are ready to download – about mobilising

How to beat online payment pain points

With bad online checkouts losing many online sellers a significant volume of sales, it is clearly vital that anyone setting up and online retail site needs to make sure that they are handling the payments side as effectively – and as easy-for-the-customer – as possible

Online ‘pain-ments’ costing retailers dear

For many shoppers, the check out part of a website – as with a real world shop – should be  called ‘pain-ments’. While a great deal of effort goes into the design and functionality of websites, little if any thought goes into making the payments