Shopify Markets launches global commerce hub for merchants

By Lauren Fruncillo September 15, 2021 - 10:37 am

Shopify have launched Shopify Markets a new centralized hub with all the tools needed for merchants to manage global commerce. Merchants will be able to use the new hub when selling outside of their home country and it will help to reduce complexities like currency conversion, language localization, providing local payment methods, and duty and import taxes.

Shopify already powers cross-border commerce for their merchants with solutions like international domains and multicurrency, empowering merchants to generate $20 billion in cross-border sales in 2020 alone. To make it easier for merchants of any size to take advantage of the global opportunity, Shopify are centralizing and enhancing their cross-border capabilities. Now, merchants can use Shopify Markets to identify, set-up, launch, and optimize international markets—all from a single Shopify store.

“We believe the future of retail is retail everywhere. And with Shopify Markets, we’re making it even easier for merchants—no matter size or budget—to turn their global aspirations into a reality”
– Harley Finkelstein, President, Shopify

With Shopify Markets, merchants can:

  • Enter new markets easily
  • Increase buyer trust and conversion with tailored experiences for each market
  • Optimize cross-border operations with actionable insights and smart settings
  • Save time with a central global management platform

The new hub will be available in early access globally starting today, rolling out to all merchants in the coming months. Visit to learn more.

“As a Canadian-founded brand with customers across North America, Shopify has allowed us to scale our business both at home in Canada and in the US. Running multiple eCommerce stores in separate regions can be challenging and the ability to centralize our digital efforts creates a tremendous amount of operational efficiency. At vitruvi, we’re incredibly excited for the launch of Shopify Markets. It provides a unique opportunity to streamline our eCommerce operations while still offering a curated shopping experience for our customers–wherever they live and shop from.”
– Sara Panton, Co-Founder and CEO, vitruvi

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