Etsy is well known and a major player in the handmade and vintage arena with a marketplace that offers curated collections and suggestions.
Etsy releases Top Home Decor Trends for 2021
Etsy have recently released their Top Home Decor Trends for 2021. With consumers spending more time indoors, adapting, and decorating living spaces was a big priority for many.
Top Home Decor Trends
After a year at home, consumers are once again thinking about refreshing their living spaces so here are the must-have decor trends according to Etsy for 2021.
According to Etsy durable, sustainable material travertine is on the rise. Searches are up 211% for travertine items and shoppers are especially looking for travertine tables – both vintage and handmade – with searches up 361%.
Japanese and Scandinavian Aesthetics
Consumers are keener to make their spaces clutter-free yet cosy. Japandi – a hybrid of Japanese and Scandinavian aesthetics is currently the answer. On Etsy, there has been a 172% increase in searches for Japanese decor and a 55% increase in searches for Scandinavian decor.
Wavy, squiggly, and curvy decor
Consumers seem to be opting for squiggly, curvy decor. There’s been a staggering 28,236% increase in searches for wavy candles and 5,296% increase in searches for wavy mirrors. The trend can be incorporated into decor as subtly as in a mug handle or as statement-making as in a floor-length mirror.
The home sanctuary
Shoppers are taking refuge in their own homes by creating soothing, stress-free sanctuaries. Etsy have seen a 7,466% increase in searches for eucalyptus shower bundles, a 212% increase in searches for bath caddies and a 120% increase in searches for waffle towels.
Shoppers are also adding more greenery to their spaces as a way to connect with nature. There has been a 269% increase in searches for olive trees and an 896% increase in searches for faux olive trees.
Checkerboard prints are currently making a comeback. On Etsy, searches for checkered print items within the home and living category have jumped 889%, as shoppers look for items like checkered print rugs (up 1,004%), checkered print pillows and poufs (up 327%), and checkered print blankets, quilts, or bedding (up 182%).
Mushrooms are making their way from gardens and wellness to home decor. There has been a 371% increase in searches for mushroom lamps. Etsy have also seen a whopping 902% increase in searches for mushroom pillows and pillow cases.