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On the dot US launch response to SME Brexit concerns
As part of their global strategy the On the dot US launch will be driven by new appointee Thorsten Runge as International Director. Thorsten will drive the company’s global strategy to help retailers expand and compete on an international scale, starting with the US market.
On the dot now counts more than 300 brands as its customers, a number that’s tripled since it received £8m funding earlier this year. This year, the company has processed a total of 500,000 deliveries.
The On the dot US launch will see a pilot in New York City with a London-based global luxury retailer who are looking to scale its operations. Recent research from CitySprint Group shows that although 33% of SMEs say Brexit is having a negative impact on their business, 25% of businesses want to grow their customer base and increase trade in North America over the next 12 months.
On the dot has selected NYC for the trial as it shares many similarities with London, the birthplace of the company’s technology, including a population of over 8 million and a high concentration of financial services, media and tech businesses. This trial is designed to collect data on the nuances in the US courier and retail markets before rolling out its operations across other states.
“On the dot’s SaaS-based approach to delivery was built with international aspirations from day one. The technology we’ve built to help retailers compete with Amazon has potential well beyond the UK. When our customers began asking if we could support their global expansions and with Brexit around the corner, we knew it was the right time. And New York City, a hotbed of tech innovation, is the right place. It’s the only city rivalling London’s challenging operations and ‘on-demand’ consumer segment of time-poor, convenience-driven, affluent individuals. Success in these markets will ensure we’re poised to conquer any metropolitan area around the world.”
– Santosh Sahu, founder and CEO, On the dot