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Trust But Verify: Bridging the Trust Gap in Ecommerce

By Chris Dawson November 13, 2018 - 10:20 am

Buyers often do not want to vet or triple check items, they would like clear and accessible information so they know they are getting what they pay for. When sellers can’t deliver this information there are always other choices for the consumer. Trust is a key element of online ecommerce – consumers are happy to keep spending when they have the confidence they are going to receive a good service and product.

In this whitepaper, written in partnership with SGS, we will review how to build trust looking at six best practices whilst highlighting techniques to certify products.

Key areas covered:
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  • Techniques for certification
  • Process – How to address ethical concerns and achieve assurance
  • How to present key information to the consumer
  • Featuring case studies, survey insights and key legal information

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Recent Comments

3 hours ago
Gav: @ Chris Haha, much simpler, but I guess they could find a reason why that wouldn't...
3 hours ago
Victor: Exactly jonah Of course I dont want ebay to ding my account I dont want ebay...
3 hours ago
Chris Dawson: ...or just give a single voucher £20 every two months. Seems like a great idea...
3 hours ago
Chris Dawson: You sound like you'd have preferred eBay to ding your account when the couriers were...