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eBay PAY20LESS 20% off promotion today until 6pm
eBay are running a PAY20LESS promotion with 20% off everything from midday to 6pm today in three categories: Fashion, Home & Garden, Sports & Leisure. Purchases from other categories aren’t included in the promotion.
There is a minimum spend off £20 and a maximum discount of £75 (which means a £375 purchase). You are also limited to a single redemption so if you want multiple items add them to your shopping cart and use the discount code for a single multiple purchase transaction.
It’s also worth noting the discount is only applicable to the purchase price and doesn’t include shipping or any taxes due (normally only for international purchases). The discount is also only available to eBay.co.uk registered users, who must be UK residents.
eBay PAY20LESS Coupon Code
The coupon code is PAY20LESS which you’ll need to enter at checkout. On a mobile this means scrolling down the page so don’t think the discount is automatic – fail to enter the code and you’ll pay full price!
If you sell in one of the included categories, there would be nothing wrong with quickly emailing your customers letting them know that they can buy at a discount from you today, although you’ll need to be quick in order to give them time to purchase before the flash sale ends at 6pm this evening.
Wish they would leave these promotions on for longer or send out the emails in advance. Just checked my personal ebay account and message was received at 12:50pm today and ends at 6pm today. Most people probably won’t even see the email in time or till after they get home and have chance to use it. I know when they sent the one out after Christmas I saw a big spike in sales as people were most likely home and able to take advantage of it. It’s almost like ebay don’t want to give their money away for the discount.
In eBay’s defence, not only did they email everyone and have a massive banner on the home page, but there was also a push notification through the mobile app for everyone that uses it (over 61% of GMV is touched by mobile).
Chris, yes a lot of people will of seen the email or had the message alert. But no doubt there will be lots of customers who will of seen the email after the offer had expired due to it being sent in the afternoon and then expiring at 6pm.
Why not send it out one day and then allow people to use it the next day, give people the chance to look for what they want.
Hi Rob, the whole point of a flash sale is to instil a sense of urgency and get people to buy instantly without thinking about it too much. They are always for a short time duration but with a significant discount. That doesn’t just apply to eBay but to all ecommerce sites that offer flash sales.
Give a load of notice and an extended time to buy and the urgency and immediacy goes and then it’s just a sale, not a flash sale.
@Rob, if you sent the “notice” out the day before it would surely effect revenue for that day as people would then wait for the sale to become active – adversely effecting sales up to that point.
Its obvious that the people criticising this know little about marketing.
Once again ebay does something good for your businesses and they receive negative comments from folk who do not understand or who are simply bias.
THANK YOU EBAY FOR THE BOOST IN SALES AT YOUR EXPENSE.
Anyone else…….? No?
Alan, ok then let the sale run for 24 hours then and let people take advantage of the 20% discount.
It’s like ebay want to show they are doing something but don’t want to actually give to much away. Yet continually keep suggesting to sellers to accept longer returns and offer free returns.
Alan, I might not be an expert in sales/marketing but do have common sense and know that the vast majority of people who saw the 20% would of seen it after it had expired.
Just seen the email & its now 8pm, explains the lack of sales this afternoon in our category that is not included in the promo
Never happens in the Collectibles, Art and Antiques categories,,,,,
First I saw it was 11pm.
getting rid of markdown manager and replacing with the latest piece of kit that doesn’t work properly and can only be updated every 14 days has overnight made ebay a more expensive place to shop. Our sales are on the floor and have been all month but since Thursday when they axed the old way of activating markdown manager have nose dived to the worst in 15 years . If ebay are suddenly announcing 20% off sales I guess they have noticed this too
@ Jack, we have been using the replacement for some time now. It seems to be working fine for us although I do agree “if it aint broke there is nothing to fix”.
IF there is a glitch I can assure you this would not have been the reason for ebay 20% sale.
Has anybody else noticed that eBay have enforced Best Offer on products now? We are getting emails with absolutely stupid offers from the public. We are not an auction, we are a business. Cannot keep up with the race to the bottom nonsense.
Tried to buy some £80 shoes with it just now’ offer expired’