7: Retain and Expand

Now you have set up an ecommerce site and began promotion, you need to retain a cabal of loyal customers in order for your business to grow.

In the seventh section of the DIY eCommerce Guide, Retain and Expand:

• Learn how to convert browsers into sales and then turn those converters into loyal customers
• Discover the benefits of CRM and CEM for your business
• Find out how to create a seamless user experience that keeps your customers coming back for more
• How to use all of the above to further expand your business