eBay UK launches men’s grooming hub for Father’s Day
eBay announced a partnership with L’Oréal earlier this year, and part of the hub will feature L’Oréal’s Men Expert range in the hub. They will feature alongside a selection of items from male grooming brands including electronics brand Phillips and beard grooming company Mo Bros.
There’s a range of categories available on the men’s grooming hub including shaving, dental care items and gift sets. The hub also includes content and videos on topics such as ‘How to get a Barber-Worthy Shave at home’.
Rhian Bartlett, Senior Retail Director at eBay says; “We’ve watched the men’s grooming industry grow over the years and are delighted to be able to celebrate such a wide selection of brands on our dedicated men’s grooming hub.
Whether it’s the perfect close shave or searching for that all-important Father’s Day gift, with more than 230,000 products on the men’s grooming hub, eBay has everything you need this summer.”
If you’re selling intros market, it’s well worth checking that your items are getting featured in this as a marketing push is underway. Check your Item Specifics and Categories are right and hopefully you’ll get a sales boost.