Run strategic promotional campaigns on Amazon with MarketHustl
MarketHustl is a brand new service launched in the UK to help accelerate your sales on Amazon. It’s come from the guys who ran iLoveToReview which was recently closed due to a Review policy change by Amazon.
From their experience with iLoveToReview, MarketHustl realised that simply gaining a ton of recent sales makes a massive difference to search placement and thus future sales on Amazon. They have enough data to predict how many sales it will take to move a product from say the 5th page of Amazon search results to the front page. This means they can advise on a promotion tailored to your particular product to generate an ongoing accelerated sell through rate.
The proposition is a customized promotional system will help grow your brand quickly by creating a consistent sales history and sales average. MarketHustl will carry out competitor research and recommend a strategy based on your goals and the sales volume of your competition. The biggest cost to you will be the inventory that you put into the promotion (typical discount would be 90% plus), MarketHustl itself has a flat fee per campaign (starting from $347.00) so you’ll know exactly what it will cost.
It’s important to realise that on Amazon, conversion rate is an important factor in search rankings. By running a MarketHustl campaign you’re not just sending traffic to your product, you’re sending pre-qualified buyers who have already been pre-sold on your product and are ready to click and pay.
It’s worth emphasising that MarketHustl is not a review generation service. Of course customers may be quite happy to leave reviews but even without them the recent sales from pre-qualified buyers will accelerate your future Amazon sales. It also goes without saying that you’ll need a properly optimised Amazon listing – get the basics right before driving traffic to your listing to ensure that it converts and MarketHustl offer a full listing optimisation service to help ensure you’re listings convert well, whether from MarketHustl qualified leads or generic Amazon traffic.
Retailers in the UK or US can start a MarketHustl campaign today. If you’re based outside the UK, and will be launching in more territories in the near future.
So their strategy is basically to give your products away for free. And they charge you for that service. I guess a fool and their money are easily separated…