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About
About

This one-day course will explain in plain English how business owners and marketers can:

  • Find the inspiration to create and publish compelling content that potential clients and existing customers cannot ignore
  • Improve their rankings on the major search engines
  • Generate leads, maintain relationships and sell more via email
  • Win local, national and global media coverage with well-placed PR Campaigns
  • Engage their prospects with social media
  • Reduce their reliance on traditional (high cost) paid advertising techniques
  • Shorten the sales cycle and reduce the need for cold calling techniques
  • Connect all the dots to build a cohesive content marketing strategy
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