The Volo Guide to Web Marketing 23/24-2-16
If your sales are too heavily weighted towards marketplaces and you’d like your website sales to represent a higher proportion of your overall revenue, then these are for you (although you’ll need to be a Volo customer to attend). The next sessions are being held this week on the 23rd in Manchester and 24th in London
We know many readers would love to transition their businesses from being heavily reliant on marketplaces so it’s interesting content. We’ve got the agenda below for Volo customers who would like to attend or if you’re not a Volo customer it may give you some ideas for further investigation:
Dissecting successful websites
Volo Customer Success Managers
The newest additions to the Customer Success Team will be looking at some well known retailers/brands and highlighting what makes a successful site with different products and types of buyers in mind.
The Importance of your brand
Steph Linton, Visage
Your brand is apparent wherever you are advertising and can be a hugely valuable asset if used wisely. Steph from Visage will be walking us through the process that they followed when creating a new brand and identity for their fashion business.
Why you need reviews
Reviews are crucial for building trust and also for boosting your visibility on Google Shopping. Feefo are one of Google’s trusted review partners