The impact of direct mail

By Chris Dawson July 2, 2015 - 9:00 am

Direct Mail has become a crucial communication channel to consider when you’re designing your marketing campaigns. Research indicated that 79% of consumers react to direct mail immediately.

However, campaigns which integrate direct mail with other communication channels are even more successful. – See Whistl’s whitepaper to learn about the impact direct mail has within the communication mix.

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