How to get more customers webinar 27th Nov
It might be getting close to Christmas, but it’s not too late to chase some last minute orders in and get your last bits of marketing hitting customers at the time of year they’re most likely to be spending.
John Hayes of Vocus will be leading a free webinar on Wednesday the 27th of November 2pm explaining how you can plan and build a robust content marketing strategy that quickly and efficiently drives engagement, delivers leads and increases revenues which will cover:
• How to find the inspiration to create compelling content
• How various content marketing channels work together to build a watertight strategy
• How to use email to generate leads, sell more and maintain relationships while reducing your reliance on (high cost) paid advertising
• How to engage your prospects with social media as well as win local, national and global media coverage with well-placed PR Campaigns
• How to improve your rankings on the major search engines, shorten the sales cycle and reduce the need for cold calling techniques
While some of these strategies might not seem too relevant to the average eBay/Amazon seller. For anyone who wants to build a brand, differentiate themselves from the competition or position themselves as an expert (particularly important for sellers working in a tight niche) or perhaps offer a consultancy or technology solution, creating compelling content is becoming increasingly important.