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6.9 million Brits visited eBay UK last Christmas Day

By Dan Wilson November 28, 2013 - 11:24 am

According to numbers released by eBay UK today, shoppers aren’t waiting until Boxing Day before they start shopping again. Last Christmas Day, 6.9 million Britons visited eBay.co.uk. Of course, without a benchmark to tell us what they get on a normal day, it’s impossible to say whether thats lots or not. But it sounds pretty good.

The press release is not much more than a selection of trivia, and certainly not something on which to base a Christmas strategy, but it is quite jolly:

– The 40 – 50 year olds clocked up 73% more searches on eBay UK than the 18 – 30 year olds.
– Men clocked up 97% more searches than women on Christmas Day. (This says more about the division of labour on Christmas day in the average household than anything else, methinks.)
– 392 cars were sold.
– The sixth most popular search term was “unwanted Christmas presents.”

  • Mark
    4 years ago

    *makes note of ‘unwanted christmas presents’ keyword ready for implementation* :-)

  • paddy
    4 years ago

    I discovered a few years ago that some people don’t pay attention to when auctions end. This means that a few bargains can be had on Christmas Day for the canny buyer!

  • northumbrian
    4 years ago

    bet the no1 search term was do it yourself chimney blocking and santa eradication kit