Bronto webinar: Post-purchase marketing

By Dan Wilson July 17, 2013 - 12:18 pm

Bronto, a firm who offer email marketing services for ecommerce, will be holding a webinar on the afternoon of 13th August snappily entitled: Bam! Ka-Pow! Power-Packing Your Post-Purchase Programs

The session will be lead by Jim Davidson, Bronto’s Manager of Marketing Research. The blurb says: “Closing the sale may be the hero for your bottom line but post-purchase email marketing is the strong sidekick who helps ensure long-term customer loyalty and repeat purchasing. Whether you have an established post-purchase email strategy or are just getting started, this webinar will show you how to maximise this underutilised phase of the customer lifecycle and speak to the multi-device multi-tasking consumer.”

You will find out how to:

  • Identify opportunities to automate messages through the post-purchase lifecycle
  • Leverage easily accessible data points to enrich the customer experience and drive repeat sales
  • Avoid common content and promotional pitfalls in transactional and post-purchase messaging
  • Visit this link to find out more and book your place.

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