Tag: Guest Posts

Trevor Ginn formerly of Auctioning4U set up his online business Hello Baby in 2007, which trades on eBay, Amazon, Play.com as well as their own website. Having known the guys behind eSellerPro prior to starting his own business he chose to use them as the back end multi-channel management platform for Hello Baby, and today [...]

A few weeks back I was looking for the complete boxed set of all seven seasons of The West Wing on eBay. As you would, I searched for “West Wing DVDs complete” – and turned up hundreds. The problem was that rather than being what I wanted, they were the complete season 1, the complete [...]

I attended the Drapers/Retail Week Ecommerce Summit 2010 for the second year running last week and to be honest it felt a bit strange, being what seemed the only independent company there. Mingling amongst the likes of Schuh, Sole Trader, Calvin Klein, Woolworths, House of Fraser and more big names, I started to feel out [...]

You might remember Stuart from his suspension by eBay last year. Since his eBay shops were forcibly closed, he’s been concentrating on his websites, building them from the ground up to replace the income that eBay took away. Today, he’s sharing hot tips from a recent fashion industry conference. photo credit: MoonSoleil I attended the [...]

As well as being one of our most prolific commenters, Lynne sells on eBay as josordoni. Today, she finds inspiration in one of my own favourite marketing gurus. I have always been pretty laid back about eBay. I have never bothered too much about the various changes, just got on with listing and selling. However, [...]

Mimi Jackson has been an eBay member, buyer and occasional seller for eight years. She’s not a professional seller, but someone who has enjoyed buying and selling, finding unusual objects and some bargains. Here she reflects on some of eBay’s recent changes and the effect they will have on her use of the site. I [...]

For the last five years Christian Braun was co-founder and CEO of ClockWorx Ltd (best known under one of its trading names Auctioning4u) which has gone into administration. There has been much speculation regarding the business and today Christian shares his thoughts and experiences of the trading assistant business model with an overview of the [...]

For many sellers, listings are rather like the human genome. The template code resembles the full DNA sequence. It’s been tweaked and added to over time. A one-off problem occurs, so the seller adds a caveat or note to their listings. In the same way that we humans still have the DNA (I imagine) to [...]

Over the next few days I want to focus on ways you can ‘pimp your selling’. I tend to think that eBay buying has four stages from a seller’s point of view. Bring ‘em in: Get a potential buyer’s attention so they’ll view your listing. Convert ‘em: Once they’re looking, persuade them that you have [...]

eBay is the biggest shop in the world and things change with dizzying frequency: it’s hard to keep up. But it’s important to raise your head above the parapet. You probably know your own corner of the Marketplace very well but a broader knowledge of what’s going on will help you take advantage of the [...]