Amazon Prime Day 12th July 2016

It’s official, Amazon Prime Day will take place on the 12th of July with over 100,000 deals available worldwide to Amazon Prime members.

This will be the 2nd Prime Day open to any new and existing Prime members in the UK, U.S., Spain, Japan, Italy, Germany, France, Canada, Belgium, and Austria. If you’re not already a Prime member then you can sign up with a free 30 day trial to access the Prime Day deals.

In the UK, deals will start at midnight with new deals starting as often as every five minutes throughout the entire 24 hours. As some of the most popular deals sell out fast, it’s worth browsing through ahead of time to make sure you’re ready when the items you want to purchase go live. With a Watc-a-Deal feature shoppers can easily track and shop any deal while at home or on-the-go with the Amazon App.

In addition to blockbuster deals on Prime Day, July 12, Amazon will also offer countdown deals for Prime members every day from the 5th of July through to the 11th of July. That means Prime members in the UK will find summer entertainment deals starting on Tuesday 5 July such as a 40% discount on Finlux 43” Ultra-high def 4K Freeview Play Smart TV.

In good news for small businesses, Amazon say that twice as many small business sellers around the world are participating in Prime Day this year.