Play.com to shut down on 24th March 2015
Play are giving details of the shut down to merchants according to Chris Dunne of SellerExpress, who says that merchants will have full access to their Play.com accounts until the 1st July, to fulfil any remaining orders, process refunds and handle outstanding customer queries. After that the site shuts for good.
Play.com have undertaken to send merchants a full summary of transactions that took place on their account once it’s closed. However for some merchants this file may be too large to email in which case Play.com will be in touch to arrange an alternative delivery method.
Play.com also say that there may be cases where they still need to contact merchants to resolve customer related issues after the 1st of July and therefore will still keep your details on file.
Play.com want to remind sellers that Rakuten.co.uk is replacing Play.com in the UK and if you are not already trading on Rakuten you can register your interest they will be in touch soon. However we’re still hearing from sellers that have registered but not been contacted to have their accounts set up.
The big issue is how successful Rakuten will be and if they’re even ready to open for business, the number of listings on the site is still tiny in comparison with any other marketplace (including the number of listings still live on Play.com today).
We’ve been tracking four categories on Rakuten since the site opened last year and there’s no kind way to dress the numbers up. There’s practically nothing to buy on Rakuten and if you’re about to start paying a subscription for selling on the site it’s a waste of money.
Rakuten Inventory Growth vs Play.com
|Pets – Cats||456||498||508||1,607|
|Women – Footware||3||151||177||13,394|
|Home & Garden – Cookware||463||594||678||14,251|
|Baby – Pushchairs & Accessories
(NB No actual pushchairs listed)
The Rakuten warehouse is empty
From the 24th March when Play.com finally closes the traffic will all be redirected straight to Rakuten.co.uk and buyers are going to desert the site in droves unless the number of listings increase dramatically in the next two week. It’s not that the site isn’t attractive, but with so little selection buyers simply won’t have anything to buy.
Are you planning to list your products on Rakuten before they close Play.com? Have you registered to open an account and had your listings migrated over from Play.com?
Time is running out and Rakuten have just two weeks left to get inventory on the shelves ready for the influx of Play.com customers. The 15 day countdown has begun.