Content marketing boot camp heading to Manchester

Vocus have announced that “The Content Marketing Boot Camp,” a touring series of educational seminars, will visit Manchester on June 11, 2014. Find out more here.

Led by John W. Hayes, author of the bestselling content marketing book: “Becoming THE Expert – Enhancing Your Business Reputation through Thought Leadership Marketing,” this full-day seminar will explain how small and medium-sized business owners and marketers can:

– Find the inspiration to create and publish compelling content that potential clients and existing customers cannot ignore
– Improve rankings on the major search engines
– Generate leads, maintain relationships and sell more via email
– Win local, national and global media coverage with well-placed PR campaigns
– Engage prospects with social media
– Shorten the sales cycle and reduce the need for cold calling techniques
– Connect all the dots to build a cohesive content marketing strategy

The Content Marketing Boot Camp will also be visiting London on May 14 and Leeds on May 15, 2014, if you can’t make it to Manchester.