How will the snow affect your ecommerce business?
Thank goodness for small mercies. At least the December/November selling peak period remained unhampered by snowy conditions on any major scale. But now, perhaps inevitably, here comes the first nationwide snow event for a while and very possibly just the first of 2013.
Though the cold snap is predicted to continue, the actual snow isn’t likely to last all that long as rain and sleet will follow quite swiftly (or so I have read).
The worst hit area looks like it will be SE Wales where the Met Office has issued a rare Red warning and that’s as high as their warnings go. A 20cm snowfall (and the rest) is forecast there over the next day or so. To all our Tamebay friends in that part of the world we say: stay safe and warm.
Naturally, snow causes headaches for ecommerce businesses everywhere. Your ability to despatch may well be impaired and your carriers’ delivery networks will likely suffer problems too. Perhaps that is one benefit of snow on a Friday: just this once you might consider downing tools, take the day off, grab the sledge and leave the hard work until Monday with a plausible excuse. It’s just an idea.
Are you all set for a flurry of snow? What plans do you have in place? Are there any specific problems in your area that other sellers should know about? Let us know how the freezing conditions are affecting your business. But above all: stay warm.