eSellerPro: £2m investment for US/EU expansion
eSellerPro have just announced that they’ve secured £2 million funding from investment fund Notion Capital. They say that they will use the funds to invest sales, marketing and customer service to drive and support demand across the UK, European and US markets.
This is interesting as up until now eSellerPro have been a company which gets on with business and doesn’t seek much publicity, relying instead on referrals and word of mouth to attract sales. From what I understand that’s because they’re working pretty much flat out and already attract enough business to keep their current team busy.
eSellerPro’s business is that of linking marketplaces such as eBay and merchants own websites with back office order management and finance systems. All online merchants eventually grow to need automation, and most start with eBay’s Selling Manager Pro before the need for more robust systems is driven by their expanding business.
Often merchants will turn to the likes of Tradebox to automate finance and Aimco Packing Partner to automate invoicing and packing slips. However as sales continue to grow, a comprehensive order management, stock control, CRM, shipping and finance package becomes essential.
The need for a single solution becomes more crucial when merchants start selling on multiple eBay marketplaces and add Amazon, their own website and Shopping Comparison Engines – each venue runs on disparate platforms making in house integration more complex.
eSellerPro was formed in 2006, today processes over £150M in annual sales for their merchants and say that they are currently growing at over 100% year on year. The news of their move into Europe and the US will give them access to rapid expansion, and doubtless they’ll be looking to recruit quality industry professionals to assist them in their planned growth.