eBay Australia launches feedback revision

ebay.com.aueBay Australia have announced the launch of feedback revision: from 13th October, buyers will be able to edit the feedback rating, comment or Detailed Seller Ratings they left for a seller.

  • Sellers will need to initiate the process by requesting buyers revise their feedback, within thirty days of feedback being left.
  • Buyers then have ten days to respond to the request.
  • There are limits to the number of revision requests which can be sent. All sellers will get a minimum of five requests per year, but higher volume sellers will get five requests per thousand feedbacks received.
  • Requests which are ignored or declined by buyers will still count towards the total, so sellers need to ensure their buyers understand the process and are willing to change their feedback before they waste a request on those who want the original comments or score to stand.
  • Feedback can only be revised upwards: positives cannot be changed to neutrals or negatives.
  • Sellers cannot ask buyers to revise positive feedback.

There’s more information about exactly how the system will work on the FAQs page, though the inevitable question of how eBay will deal with multiple negatives from one combined transaction, apparently hasn’t yet been answered.

eBay Australia also say that the Dispute Console is, from 21st October, to be known as the Resolution Centre. It’s about time this was done: the change of name alone should make the process a little less antagonistic for all parties. eBay Australia promise a streamlined reporting process and simplified management of open cases too.

At first glance, it looks like this has been implemented the right way. By making the process seller-initiated, and by the “only way is up” rule that prevents positives being turned into negatives, the revision process cannot be used to blackmail sellers post-transaction.

On the sellers’ part, the limits on the number of requests that can be sent are low, but not excessively so (eBay Germany allows two requests per month, regardless of sales volume). Non-positive feedback left in error can be edited, and prematurely-left feedback can be corrected once the buyer’s problem has been resolved, but no seller is going to be able to use this process to cover up multiple, ongoing issues with their service, which was always a problem with mutual feedback withdrawal.

As eBay Australia is the testing ground du jour for eBay’s new ideas, I can only hope this is going to roll-out elsewhere by the end of October as promised.